Marketing works!!!! I'm living proof!!!!! If one of my favorite models or movie stars are in the add, I'll buy it. If they say it'll make me thin, tan, or happy;I'll take it. I buy parfum because my favorite stars endorse it. I'll get the latest anything because someone has it or has been seen with it and usually because I thought the add made it look good. But after I've spent all this money it doesn't change anything, I'm still the same person. All the Hermes bags, Cartier jewelry, Saint Laurent parfum, Dolce coats, Pucci ties, and Armani underwear don't count for anything. All this stuff I've bought because of the pretty adds in Vogue or GQ don't make me a better person. I'm the perfect advertising target, I know it and I'll never change. But there are millions of people out there just like me who see these adds and want these things, but can't afford them. I wish the magazines would tell people that the things they show are not for everyone and really are not very important at all.